Regional Vice President, Franchise Sales Development - Upscale

Who are we looking for?

Choice Hotels, one of the world’s largest lodging franchisors, has an exciting new opportunity as our Regional Vice President, Franchise Sales Development - Upscale on the Franchise Sales Upscale team. This team is responsible for meeting and exceeding growth goals through sourcing new construction projects, the conversion of existing hotels, adaptive reuse of unique and historic buildings, for the upscale brand, Cambria Hotels, and the upper upscale brands, Radisson, and Radisson Blu Hotels. As a key member of this team, you will contribute to the development and growth of the Market Area Strategic Business Plan and execute against the plan by calling on prospective franchisees, developing relationships and networking with developers, third-party management companies, lenders, brokers, and industry groups, etc. within the geographical market area of the northeast – ME, NH, VT, MA, RI, CT, NJ, NY, MD, DE, VA.

Are you an accomplished upscale franchise sales executive? Do you have an exceptional acumen in feasibility strategy and real estate? We invite you to apply for our Regional Vice President, Franchise Sales - Upscale role today and #MakeItYourChoice.

Responsibilities and Duties

SALES EXECUTION

• Provide input on the development of the Market Area Strategic Business Plan.  Execute against the Business Plan and build a pipeline of prospective franchisees to meet or exceed set goals/quotas for conversions, new construction, and adaptive reuse projects of hotels.
• Communicate and manage internal relations with Area Directors and other internal associates to foster growth opportunities for the assigned brand and Choice Hotels overall.
• Manage the contract/approval process and collaborate with Franchise Administration and other internal resources to ensure timely information flow and application processing.
• Assist franchisees with identifying financial programs, site selection, or partnership dollars.
• Collaborates with Franchise Services to effectively upgrade/replace existing inventory in accordance with the Market Area.
• Plan and to ensure brand identity compliance.
• Work and collaborate with the brand leaders and operations team to improve the quality of the deals brought into the pipeline as well as the overall performance of the brand.

INDUSTRY/MARKET STRATEGY & ACTIVITIES

• Perform competitive and SWOT analyses of assigned Market Area.
• Stay relevant with industry developments and market trends, while continuing to collaborate with your leader on adjustments to the Business Plan.
• Build relationships in the Finance, Construction, Hotel Development, and other related communities in the assigned Market Area.
• Actively participate in professional and industry groups that are recognized both internally with Choice Hotels and externally in the marketplace.
• Represent Choice Hotels at franchise-related events, trade shows, etc.

Work Location

As our Regional Vice President, Franchise Sales – Upscale you will be a remote-based associate, working from your home office. You will be required to connect virtually with Choice team members and leadership on video via Zoom, with possible periodic travel in-person to our beautiful, state-of-the-art worldwide offices in Rockville, MD, Scottsdale, AZ, or St. Louis Park, MN. Frequent nationwide travel will be required 75% of the time to represent Choice Hotels at franchise-related events, trade shows, conventions, and franchisee visits, etc.

Minimum Requirements

• Bachelor’s degree in business, marketing, or related field; or a high school diploma and equivalent experience.
• 5 years of successful franchise sales and/or hotel development/real estate transactions.  
• Proficient in the use of MS Office applications such as Outlook, Word, PowerPoint, and Excel.
• Ability to travel up to 75% of the time.
• Must live within or be willing to relocate to the geographic market area.

Preferred Requirements

• Experience using CRM applications is desirable.
• Demonstrated success in meeting or exceeding goals/quotas, driving business results, and broad-based business acumen and ability to collaborate with business leaders across organizational lines.
• Strong negotiation and influencing skills.
• Excellent communication and presentation skills.
• Excellent interpersonal skills and demeanor.
• Strong analytical skills.
• Demonstrated knowledge of hotel Industry and competitive brands, as well as Choice Hotels’ brands, sales and marketing strategies, and service offerings.

Skills

• Communication
• Relationship Building
• Negotiation
• Customer-Centric Approach

Competencies

• Drives Results
• Business Insight
• Ensures Accountability
• Interpersonal Savvy
• Persuades

Salary Range

Earnings potential for this role is up to or above $430,000 in total cash compensation. This includes both sales commission and annual base salary for the role. Sales commissions are variable based on performance.

The pay range listed is for this position and is what Choice Hotels reasonably expects to pay. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee’s pay position within the pay range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.
 
Choice prioritizes our associate wellbeing by offering a comprehensive benefits program that is both competitive and flexible to help you achieve your wellbeing goals - here are just a few:

• Competitive compensation and benefits, including medical, dental, and vision coverage
• Leave and paid time-off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance
• Financial benefits for retirement and health savings
• Employee recognition programs
• Discounts at Choice hotels worldwide

About Choice

Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. With nearly 7,500 hotels, representing nearly 630,000 rooms, in 46 countries and territories, with a range of high-quality lodging options from limited service to full-service hotels in the upper upscale, upper mid-scale, midscale, extended-stay, and economy segments. We’re the hotel company for those who choose to bet on themselves – the underdog, the dreamer, the entrepreneur – because that’s who we are, too.

At Choice, we are united by the simple belief that tomorrow will be even better than today – for associates, our company, and our franchisees. At our worldwide corporate headquarters in North Bethesda, MD and St. Louis Park, MN as well as our technology center in Scottsdale, AZ, and through our associates around the globe, every voice is heard, and every idea is listened to, no matter what area of the company they come from. We are united in supporting the entrepreneurial dreams of our more than 18,000 franchise owners, which propels us forward – giving our work at Choice a purpose larger than our business.

Ability to model Choice’s Cultural Values: Welcome and Respect Everyone, Be Bold, Be Quick, Listen, Be Curious and Show Integrity.