Creative Strategist, paid media

About the job

Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most buzzed-about early-stage ventures, the fastest growing tech companies, and well-established Fortune 500 teams to do one thing better: GROWTH. Some of our clients include Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash and Calm, among many others.

We are looking for a passionate Creative Strategist with deep experience in digital advertising for a contract position. There is currently an opening for a client in the fintech space who is looking for a consultant at 40 hours/week with an option to become contract to hire.

Job Description:

-Develop and own creative strategy that exceeds performance benchmarks by leveraging historical data, competitive analysis, and customer insights.

-Collaborate closely with art directors, copywriters, producers, and external agencies to ensure that all creative assets are aligned with strategic goals and performance best practices.

-Analyze creative performance data and translate insights into strategic recommendations, presenting findings to cross-functional stakeholders in an engaging and actionable manner.

Key Skills & Qualifications:

-Experience creating insight-driven briefs and coordinating with creative teams

-Strong background in performance marketing, with a focus on data analysis for creative optimization

-Familiarity with creative analytics tools, A/B testing, and user acquisition strategies for digital channels

-Exceptional communication skills to translate complex data into compelling narratives for cross-functional teams