Web Performance ManagerOverview
We are looking for an experienced and dynamic Web Performance Manager to oversee the performance of our Rubrik website. The ideal candidate will be responsible for ensuring our website is optimized for search engines, conversion rate, analytics, and overall user experience. This role will require extensive collaboration with both the web production and web development teams, leveraging their development experience to drive improvements and innovations. This position will report into our HQ office in Palo Alto, CA.
Key Responsibilities
- SEO / GEO Management: Develop and implement continuous effective search engine optimization (SEO) strategies to improve our website's visibility on major search engines / generative search engines (GEO) and drive organic traffic.
- Conversion Rate Optimization (CRO): Analyze data to identify areas for improvement in visitor conversion rates, design and run A/B tests, and implement results to continually enhance site performance. Embrace an "always be testing" mentality to ensure ongoing optimization.
- Web Personalization: Develop and implement strategies for web personalization to deliver tailored experiences to users based on their persona, behavior and preferences, increasing engagement and satisfaction.
- Web Analytics: Utilize web analytics tools to monitor and report on web performance metrics, including campaign URL tracking, and make data-driven decisions to optimize user engagement and site performance.
- Visitor Experience: Ensure a seamless and intuitive user experience for visitors, effectively balancing content presentation, usability, and functionality.
- Collaboration: Work closely with the web production and web development teams to implement changes and improvements quickly and efficiently, with a bias toward action.
- Communication: Regularly communicate web performance updates, insights, and improvements to the marketing organization, ensuring alignment and transparency in our strategies and outcomes. As a great communicator, convey complex information clearly and effectively.
- Web Development: Leverage your web development background to better understand and communicate technical challenges and solutions with the development teams, ensuring that performance tweaks and new features are deployed smoothly.
- Compliance: Maintain an in-depth knowledge of GDPR and other privacy laws to ensure website compliance and protect user data.
QualificationsEducation & Experience:
- Bachelor's degree in Computer Science, Marketing, Communications, or a related field.
- 7+ years of proven experience as a Web Performance Manager, Web Developer, SEO Specialist, or a similar role.
- Self-proficient and motivated, with a demonstrable ability to work independently and drive projects to completion.
Technical Skills:
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Strong knowledge of HTML, CSS, JavaScript, and other web development languages.
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Excellent proficiency with Adobe Experience Manager (AEM).
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Proficiency with SEO tools (e.g., SEMrush, Moz).
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Experience with A/B testing and CRO tools (e.g., Adobe Target).
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Familiarity with web analytics and data reporting tools (e.g., Adobe Analytics).
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Experience with web personalization tools and techniques to create customized user experiences and journeys.
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Experience with utilizing CRM (SFDC) and campaign tracking to attribute web performance to MQLs, Meetings, Pipeline and Revenue
Analytical Skills:
- Ability to analyze data and user feedback to identify issues and areas for improvement.
- Strong problem-solving skills and keen attention to detail.
Communication Skills:
- Excellent verbal and written communication skills.
- Ability to present findings and recommendations clearly to stakeholders at all levels of the organization.
- Able to translate performance data into insights for leadership and cross-functional teams.
Preferred Additional Experience:
- UX design principles and tools.
- Experience working in agile project management environments
#LI-KY1
The minimum and maximum base salaries for this role are posted below; additionally, the role is eligible for bonus potential, equity and benefits. The range displayed reflects the minimum and maximum target for new hire salaries for the role based on U.S. location. Within the range, the salary offered will be determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
US Pay Range
$138,200—$207,300 USD
Rubrik (NYSE: RBRK) is on a mission to secure the world’s data. With Zero Trust Data Security™, we help organizations achieve business resilience against cyberattacks, malicious insiders, and operational disruptions. Rubrik Security Cloud, powered by machine learning, secures data across enterprise, cloud, and SaaS applications. We help organizations uphold data integrity, deliver data availability that withstands adverse conditions, continuously monitor data risks and threats, and restore businesses with their data when infrastructure is attacked.
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Inclusion @ Rubrik
At Rubrik, we are dedicated to fostering a culture where people from all backgrounds are valued, feel they belong, and believe they can succeed. Our commitment to inclusion is at the heart of our mission to secure the world’s data.
Our goal is to hire and promote the best talent, regardless of background. We continually review our hiring practices to ensure fairness and strive to create an environment where every employee has equal access to opportunities for growth and excellence. We believe in empowering everyone to bring their authentic selves to work and achieve their fullest potential.
Our inclusion strategy focuses on three core areas of our business and culture:
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Our Company: We are committed to building a merit-based organization that offers equal access to growth and success for all employees globally. Your potential is limitless here.
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Our Culture: We strive to create an inclusive atmosphere where individuals from all backgrounds feel a strong sense of belonging, can thrive, and do their best work. Your contributions help us innovate and break boundaries.
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Our Communities: We are dedicated to expanding our engagement with the communities we operate in, creating opportunities for underrepresented talent and driving greater innovation for our clients. Your impact extends beyond Rubrik, contributing to safer and stronger communities.
Equal Opportunity Employer/Veterans/Disabled
Rubrik is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Rubrik provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Rubrik complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please contact us at hr@rubrik.com if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
EEO IS THE LAW
NOTIFICATION OF EMPLOYEE RIGHTS UNDER FEDERAL LABOR LAWS
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