Vice President, Revenue Enablement

Introduction to Demandbase: 

Demandbase is the leading account-based GTM platform for B2B enterprises to identify and target the right customers, at the right time, with the right message. With a unified view of intent data, AI-powered insights, and prescriptive actions, go-to-market teams can seamlessly align and execute with confidence. Thousands of businesses depend on Demandbase to maximize revenue, minimize waste, and consolidate their data and technology stacks - all in one platform.

As a company, we’re as committed to growing careers as we are to building world-class technology. We invest heavily in people, our culture, and the community around us. We have offices in the San Francisco Bay Area, Seattle, and India, as well as a team in the UK, and allow employees to work remotely. We have also been continuously recognized as one of the best places to work in the San Francisco Bay Area including, “Best Workplaces for Millennials” and “Best Workplaces for Parents”!

We're committed to attracting, developing, retaining, and promoting a diverse workforce. By ensuring that every Demandbase employee is able to bring a diversity of talents to work, we're increasingly capable of living out our mission to transform how B2B goes to market. We encourage people from historically underrepresented backgrounds and all walks of life to apply. Come grow with us at Demandbase!

About the Role:

Demandbase is seeking an experienced Vice President of Revenue Enablement to join our team! In this role, you will be responsible for designing and implementing innovative strategies to equip our sales team with the tools, resources, and support needed to meet and exceed their revenue goals. Success in this role requires a deep understanding of the MarTech/AdTech software industry and a proven history of developing and managing high-impact sales enablement programs.

The base compensation range for this position, not including the company bonus, is $225,000 - $255,000.

What you’ll be doing:

• Develop and execute sales enablement strategies to increase sales productivity and drive revenue growth.
• Hire, coach, mentor, and retain a team of high-performing sales enablement professionals.
• Establish and manage sales enablement processes, tools, and resources.
• Set and monitor performance objectives for direct reports using OKRs.
• Represent the organization in industry, institutional, and professional forums, boards, and committees to promote the company’s brand and initiatives.
• Build strong working relationships with sales leadership to ensure alignment and adoption of sales enablement initiatives.
• Collaborate with marketing and product teams to create and deliver effective sales collateral and tools.
• Monitor and report on the effectiveness of sales enablement programs, using data to refine and improve initiatives.
• Continuously evaluate and enhance sales enablement programs to align with team needs and company objectives.
• Take ownership of OKRs for the team and ensure their successful execution.
• Partner with Product and Product Marketing to maximize the impact of product launches in the field.

What we’re looking for:

• At least 10 years of experience in sales enablement or sales leadership within a SaaS-based product company; experience in Go-to-Market technology is a plus.
• Proven track record of developing and implementing successful sales enablement strategies and programs.
• Strong understanding of sales methodologies and processes, with a clear connection to driving business results.

Competencies we’ll be assessing:

• Driving Impact and Outcomes: Demonstrates a relentless focus on achieving and exceeding business objectives. Drives results through clear goal-setting, accountability, and proactive problem-solving.
• Business Insight: Applies knowledge of the business and marketplace to advance organizational goals. Ensures the team understands and discusses relevant industry changes and effectively communicates how individual efforts contribute to broader success.
• Strategic Mindset: Anticipates future opportunities and translates them into breakthrough strategies. Thinks big-picture, frequently referencing the organization's vision and strategy—Integrates long-term opportunities and challenges with daily activities.
• Provides Clarity: Plans and prioritizes work to align with organizational goals. Adjusts plans in response to changes, risks, and contingencies. Aligns the team’s efforts with other workgroups and ensures needed resources are available to achieve objectives.
• Ensures Accountability: Holds self and others accountable for meeting commitments. Encourages teams to hold one another accountable for goals, policies, and procedures. Tracks metrics and milestones, redirecting efforts as necessary to maintain progress.
• Drives Vision and Purpose: Creates and communicates a compelling vision and strategy that inspires others to act. Translates the vision into actionable goals, helping individuals understand how their contributions make a positive impact.
• Adaptive: Adjusts approaches in real time to meet shifting demands and models adaptability for others. Balances persistence and flexibility as needed, helping others quickly adapt to new situations.
• Develops Talent: Invests in developing people to achieve their career goals and the organization’s objectives. Builds a learning culture within the team by providing coaching and facilitating growth opportunities through targeted assignments.
• Optimizes Work Processes: Identifies and implements the most efficient processes to achieve results, focusing on continuous improvement. Encourages and rewards quality outcomes, equipping others to handle routine tasks independently and integrating systems to enhance quality and service.

Benefits:

We offer a comprehensive benefits package designed to support your health, well-being, and financial security. Our employees enjoy up to 100% paid premiums for Medical and Vision coverage, ensuring access to top-tier care for you and your loved ones. In addition, we provide a range of mental wellness resources, including access to Modern Health, to help support your emotional well-being. We believe in a healthy work-life harmony, which is why we offer a flexible PTO policy, 15 paid holidays in 2025—including a three-day break around July 4th and a full week off for Thanksgiving—and No Internal Meetings Fridays to give you uninterrupted time to focus on what matters most. For your financial future, we offer a competitive 401(k) plan, short-term and long-term disability coverage, life insurance, and other valuable benefits to ensure your financial peace of mind.

Our Commitment to Diversity, Equity, and Inclusion at Demandbase:

At Demandbase, we believe in creating a workplace culture that values and celebrates diversity in all its forms. We recognize that everyone brings unique experiences, perspectives, and identities to the table, and we are committed to building a community where everyone feels valued, respected, and supported. Discrimination of any kind is not tolerated, and we strive to ensure that every individual has an equal opportunity to succeed and grow, regardless of their gender identity, sexual orientation, disability, race, ethnicity, background, marital status, genetic information, education level, veteran status, national origin, or any other protected status. We do not automatically disqualify applicants with criminal records and will consider each applicant on a case-by-case basis.

We recognize that not all candidates will have every skill or qualification listed in this job description. If you feel you have the level of experience to be successful in the role, we encourage you to apply!

We acknowledge that true diversity and inclusion requires ongoing effort, and we are committed to doing the work required to make our workplace a safe and equitable space for all. Join us in building a community where we can learn from each other, celebrate our differences, and work together.