Netskope
Sr. Partner Marketing Manager - Tech Alliances
Today, there's more data and users outside the enterprise than inside, causing the network perimeter as we know it to dissolve. We realized a new perimeter was needed, one that is built in the cloud and follows and protects data wherever it goes, so we started Netskope to redefine Cloud, Network and Data Security.
Since 2012, we have built the market-leading cloud security company and an award-winning culture powered by hundreds of employees spread across offices in Santa Clara, St. Louis, Bangalore, London, Paris, Melbourne, Taipei, and Tokyo. Our core values are openness, honesty, and transparency, and we purposely developed our open desk layouts and large meeting spaces to support and promote partnerships, collaboration, and teamwork. From catered lunches and office celebrations to employee recognition events and social professional groups such as the Awesome Women of Netskope (AWON), we strive to keep work fun, supportive and interactive. Visit us at Netskope Careers. Please follow us on LinkedIn and Twitter@Netskope.
About the position:
As a Sr. Partner Marketing Manager for Tech Alliances at Netskope, you will play a pivotal role in driving marketing initiatives and building strong collaborative relationships with strategic tech alliance partners to drive joint pipeline and revenue. You will be responsible for developing and executing marketing strategies, programs, and campaigns to support our tech alliance partners' success and expand our presence across the partner ecosystem.
Responsibilities:
- Partner Strategy: Build and maintain strong business relationships with key tech alliance partners, understanding their business objectives and aligning marketing efforts to drive mutual revenue via joint marketing plans and MOUs.
- Marketing Strategy: Develop and execute marketing strategies that support our tech alliance partners' go-to-market plans and align with our overall business goals.
- Campaign Development: Plan and execute joint tech alliance marketing campaigns, promotions, and co-branded initiatives with Netskope’s partner ecosystem to generate leads, raise brand awareness, and drive revenue.
- Content Collaboration: Collaborate with tech alliance partners to create compelling marketing content, including case studies, whitepapers, webinars, and other collateral that demonstrate the value of our joint solutions.
- Event Management: Plan and support Netskope’s participation at tech alliance partners’ industry events, trade shows, and conferences, ensuring a strong presence and engagement.
- Metrics and Analysis: Build and measure the effectiveness of tech alliance partner marketing programs, providing regular reports and analysis to optimize and improve results.
- Budget Management: Manage the tech alliance partner marketing budget, and ensure cost-effective allocation of resources.
- Cross-Functional Team Collaboration: Work across multiple departments, including sales, marketing, product, and customer success, to drive alignment, execute strategic initiatives, and achieve shared business objectives.
Job Requirements:
- 8+ years of experience in partner marketing, channel marketing, or similar roles, preferably in the technology or security industry.
- Proven experience in developing and executing successful tech alliance partner marketing campaigns.
- Strong understanding of tech alliance partners, including CrowdStrike, Exabeam, ExtraHop, Illumio, Mimecast, Okta, and SentinelOne, with an understanding of the overall partner ecosystem.
- Excellent interpersonal and communication skills, with the ability to build and maintain strong partner relationships.
- Demonstrated ability to work collaboratively with cross-functional teams.
- Proficiency in marketing tools, analytics, and CRM systems.
Education:
- Bachelor's degree in Marketing, Business, or a related field preferred (Master's degree is a plus).
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Netskope is committed to implementing equal employment opportunities for all employees and applicants for employment. Netskope does not discriminate in employment opportunities or practices based on religion, race, color, sex, marital or veteran statues, age, national origin, ancestry, physical or mental disability, medical condition, sexual orientation, gender identity/expression, genetic information, pregnancy (including childbirth, lactation and related medical conditions), or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate.
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