Joomag is a leading Content Experience Platform for creating and distributing high-design, personalized content at scale. Leveraging AI and Content Automation, Joomag enables non-creatives to effortlessly produce and deliver exceptional content experiences across all devices and mediums. It boosts ROI by providing actionable insights, uncovering reader interests, and re-engaging audiences through targeted campaigns and tailored recommendations.
Our Sales Team plays a pivotal role in the growth of Joomag, driving new business initiatives and building relationships with prospects to deliver value and tailored solutions. We adopt a strategic approach to sales that emphasizes understanding our clients' needs and positioning our offerings effectively.
We are seeking an experienced Senior Outbound Sales Development Representative (SDR) for the commission-based cooperation to lead our outbound prospecting efforts and help shape our outbound sales strategy. This role will drive outreach initiatives, identify high-value leads, and establish scalable sales processes to drive growth. The ideal candidate will have a strong background in outbound sales, with specific experience in martech, sales tech, or content experience industries.
KEY RESPONSIBILITIES:
- Outbound Lead Generation & Qualification: Execute and refine outbound strategies targeting decision-makers within various industries.
- Pipeline Development: Build a consistent pipeline of quality leads through proactive outreach (cold calling, emailing, social selling) and identify ideal customer profiles.
- Process Creation and Optimization: Develop and optimize outbound processes, including defining messaging, engagement sequences, and qualification criteria for high-efficiency prospecting.
- CRM & Sales Tools Management: Use HubSpot to manage leads, track activities, and analyze data, refining tactics based on performance and ensuring seamless sales handoffs.
- Collaboration with Sales & Marketing: Work closely with sales, marketing and success teams to align target personas, messaging, and outreach campaigns, and provide insights to enhance lead quality.
- Market & Industry Research: Conduct research within content experience field to understand trends, competitor offerings, and customer pain points.
- Performance Metrics & Reporting: Track and report on key performance metrics, iterating on outreach methods based on data and results.
PREREQUISITES:
- Experience: 4-6 years in outbound lead generation or sales development in B2B SaaS, with a proven track record in martech, sales tech, or content experience industries.
- HubSpot Proficiency: Experience using HubSpot as a CRM, including lead tracking, pipeline management, and campaign reporting.
- Sales Expertise: Familiarity with B2B sales development best practices, including CRM use, sales automation, and data analytics.
- Communication Skills: Strong written and verbal communication skills to create compelling outreach messages and engage with decision-makers.
- Analytical Ability: Proven ability to interpret sales data, identify trends, and make data-driven decisions to refine lead generation approaches.
- Problem-Solving: Adaptability in a dynamic environment, with the ability to adjust tactics based on feedback, emerging trends, and evolving team needs.
HIRING STAGES
1) Video interview: the first step is a Video Interview. In this stage, you will be asked to record your responses to a series of predefined questions. This allows us to gain an initial understanding of your professional background, communication skills, and enthusiasm for the role. You will receive a link with clear instructions on how to complete the video recording. You can complete this step at your convenience within the provided deadline.
2) Interview w/ the Recruiter: A 30-minute online meeting with a Recruiter to discuss your background, understand your interest in the role, and answer your initial questions.
3) Interview w/ VP of Sales: An in-depth up to 40-60 minute interview with Joomag VP of Sales - to assess your qualifications and fit for the position as well as address questions on your side.
4) Interview w/ CEO: A 30-minute online meeting with to discuss your background, explore your alignment with Joomag’s vision, and address any strategic questions you may have.
5) Offer extension: If selected, you will receive a job offer with details about the role and uncover the next steps of the onboarding.
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Don’t meet every single requirement?
Research shows that women and underrepresented groups often hesitate to apply for jobs unless they meet all listed qualifications. At Joomag, we are committed to fostering a diverse, inclusive, and authentic workplace. If you’re enthusiastic about this role but your experience doesn’t align perfectly with every qualification, we still encourage you to apply. You could be the perfect fit for this role or others within our company.
Joomag is an equal opportunity employer. We welcome applicants from all backgrounds and provide equal consideration for employment regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, disability status, or any other protected characteristic.
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