Sales Account Executive

Weight % - Accountabilities, Actions and Expected Measurable Results

55% - Achieve revenue goals set by the company for existing and developmental accounts. Sells advertising/digital and provides continuing service to advertising agencies and direct accounts. Assesses the advertising revenue potential of assigned accounts. Conveys advertiser’s marketing needs to sales management, research, production and/or promotion in order to design a presentation which shows how the company can fulfill those needs with our targeted marketing advisements. Maintains positive client and station personnel relationships.

20% - Prospect new business opportunities in your territory, both B2C and B2B, through regular outreach to new clients and advertising agencies with face to face meetings, presentations, events, entertainment and other related efforts.

10% - Develop integrated media plans and support materials working collaboratively with internal MNI team including; planning, marketing, research, account management and ad-ops teams.

10% -  Utilizes available published information about each assigned or prospective advertiser and their industry in order to approach advertiser with an educated sensitivity. Makes presentation to advertiser’s key decision makers in written and/or visual form. Manages client-chosen solutions. Provides excellent customer service to clients.

5% - Provides management with timely and accurate monthly, quarterly and reports. Maintains accurate records of individual list performance. Generates any additional reports as required.

All other duties as assigned. 

College degree preferred, or equivalent work experience.

Proven track record of sales accomplishments and development of successful sales presentations.

Experience:

3+ years’ digital sales experience minimum

Specific Knowledge, Skills, Certifications and Abilities:

• Business development specialist with a proven track record of developing and growing a client base and agency relationships. This includes; prospecting, lead generation, and deep relationship development throughout an organization.

• Exceptional presentation and communication skills.

• Experience in advertising/ media sales with the ability to develop, present and sell through high level media strategy and marketing plans to C-Level clients/ advertising agency teams

• Driven to succeed! - this is an entrepreneurial role. This candidate must have the passion to be successful. Time management, business acumen and a strong work ethic are a must. 

• Track record of exceeding revenue goals and overachievement.

• Knowledge of strengths and weaknesses of competitive media preferred.

• Strong sales skills; ability to create effective sales promotions; adaptable and effective negotiating skills.

• Solid computer skills using Excel, Word, PowerPoint, Salesforce; knowledge of Nielsen, ComScore and Scarborough a plus.

• Excellent organizational, multi-tasking and problem-solving skills.

• Ability to thrive in a team-oriented, competitive, fast-paced environment.

• Good customer service skills and professional demeanor.

• Self-starter who can work independently and adapt quickly to different selling situations.

• Valid US driver's license is required.

% Travel Required (Approximate): 40%

Position Territory: San Diego/ Orange County/ Los Angeles, CA

Ideal candidate will live in the designated territory.