Rental real estate is an industry of seasons. Some months are packed with showings while others are slow. The reality of the industry makes agent staffing hard for some real estate firms since there is no constant forecast. Showdigs, a real estate SaaS startup, is seeking to help firms schedule showings and improve staffing. The company also recently closed a $7.4 million seed funding round led by MetaProp.
Showdigs’ platform works on two fronts. On one, it is a scheduling software in which real estate agents are able to select which showings they are willing to take on. The other front of the software tackles staffing issues. If a firm has a surplus of showings and not enough agents, Showdigs will send a trained agent to show the property. Apart from showing the rental property, the agent provides feedback to the realtor and can also fill out reports for move-ins and property inspections.
“Showdigs is leading the next major shift towards scalable, high-touch technology solutions in the single-family property management industry,” Aaron Block, co-founder and managing partner at MetaProp, said in a prepared statement. “The incredible year-over-year growth they’ve achieved with limited resources made our investment a straightforward decision — we’re excited to see their growth in 2022.”
Showdigs was launched in 2018 by Kobi Bensimon and started off with just a handful of agents using the platform. Now, Showdigs is used all along the West Coast with plans to expand its reach, according to a company release.
Bensimon was inspired to launch Showdigs after realizing the staggering growth of the single-family rental industry and the need for software aimed at helping brokers and investors keep up with demand.
“After a decade of first-hand experience working in the property management arena, I’d found myself continually frustrated with the multitude of crucial gaps throughout the process of listing to leasing a property,” Bensimon said in a statement. “Once I realized that I could fill these voids with a tech platform centralizing the process, Showdigs was born.”
A year after launching the company secured its first funding which amounted to $3 million. This funding was used to scale the platform and also attract the company’s first on-demand agents.
With the new capital, Showdigs plans to grow its employee base. Additionally, funds will be used to launch the platform nationally and in Canada sometime this year.
